Saturday, April 21, 2007
Friday, April 20, 2007
Fashion-wise, I guess the idea is that you are purposely wearing something that looks like it should be thrown away, which makes distressed jeans and an iPod a perfect match. Usually, they cost about 40 bucks and you should feel comfortable in them because you figure you can't mess them up.
Three hundred and ninety-eight dollars.
Thursday, April 19, 2007
Here’s the latest in the area of planned obsolescence, and I’ll bet you didn’t know this when you bought your fancy new iPod. Get ready to throw it in the trash, and remember to back-up your files:
"These days, the champion of audio obsolescence is Apple," writes
On April 9, 2007 it was announced that Apple had sold its one-hundred millionth iPod, making it the biggest selling digital music player of all time.
100,000,000 of those little bastards, all designed to be disposable. That's great. Is anybody besides me feeling used? By the way, I think it's interesting that they sell leather and Body Glove cases for those things that may actually last longer than the player itself. What is the case protecting?
And I'll bet all those "accessories" that they sell to go with the iPod - the docking speakers, the car adapters - all will last a lifetime, so you'll be stuck with all that extra junk while the iPod is dead. Then, you'll say, "Gee, I have the other stuff, I guess I'd better buy another iPod."
I guess it isn’t surprising that Apple and Microsoft have us by the shorties, and we are a willing participant in their little end-game that they call Keep Buying Stuff. We love to buy stuff and they love selling it to us, so it’s a match made in disposable Heaven. It works on the corporate level, too, because companies are under constant pressure to increase their earnings. Why bother to make a product that will last ten years when they can make something that has to be replaced every two years? You don't have to be a Wharton School grad to know that.
I see those iPods strapped to the arms of happy listeners all over the place, and I wonder how many of them know that the battery re-charge train will soon come to a halt? I hope they don’t throw it in the trash can, but I have a feeling that's where they are going to wind up ... eventually.
Long ago, I wrote about our throw-away society and how things seem to be made to be discarded. It’s a shame that we have such sophisticated technology, yet we allow these things that we work so hard to accumulate to be thrown away without a second thought. Not only does it make for bad landfill material, but it works in a subversive way at something that is irreversible.
Even though I have no children of my own (that I know of), I think about the influence that we adults are having on kids with the various silly and wasteful habits that we perform as though they were second nature, and I think it sets a bad example.
Wednesday, April 18, 2007
It was at this point that I was going to go on a rant about how the networks put up their own themes, replete with accompanying music - and placed their anchors in front of those Hokie stone buildings for the full dramatic effect ...
Tuesday, April 17, 2007
Monday, April 16, 2007
It sounds more like a Shilpa Shetty awareness event. And I wouldn't have the foggiest idea where to get effigy materials. In some places, the effigy thing seems to be second nature. Just like hugging is here. Shilpa Shetty is a cool name, though. Kind of rolls off the tongue.